Assistant Manager, MX PM (Myanmar Branch)at Samsung Electronics

Position Summary

Role and Responsibilities

• Lead integrated product marketing strategy for models across the full lifecycle

• Define and execute premium positioning and communication strategy to strengthen brand preference

• Manage end-to-end product launch projects including planning, execution, and performance tracking

• Formulate pricing strategy and structure for high-end models, including price protection and margin stability

• Manage partner margin structure and drive sustainable profitability

• Collaborate with internal stakeholders (Sales, SCM, Logistics, R&D, etc.) to ensure operational excellence

• Provide market insights and consumer trend analysis to support strategic decisions

• Strengthen business relationships with key strategic partners and premium channels

• Oversee marketing budget and control P&L for product line

• Conduct pre & post campaign analysis to maximize ROI and optimize marketing efficiency

• Monitor product performance vs targets and implement corrective actions when necessary

• Create & Develop strategies to grow market share and reinforce Samsung’s leadership in the premium segment

• Act as product expert for product innovation.

• Performs other duties as assigned by HOD

Skills and Qualifications

• Bachelor’s degree required, Master’s degree from oversea preferred

• Solid knowledge on Strong ability to analyze market data and translate it into strategic business plans

• Proven capability to communicate with sales and marketing teams to set and achieve targets

• Ability to work in a fast-paced environment with strong prioritization and urgency

• Strong understanding of financing schemes and installment calculation models

• Excellent proficiency in Microsoft Excel and PowerPoint

• High level of business English proficiency (written and verbal)

• Solid knowledge of P&L management and accounting fundamentals

• Highly analytical mindset with excellent problem-solving ability

• Strong numerical aptitude and logical thinking skills

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and Qualifications

Bachelor’s degree required, Master’s degree from oversea preferred

Solid knowledge on Strong ability to analyze market data and translate it into strategic business plans

Proven capability to communicate with sales and marketing teams to set and achieve targets

Ability to work in a fast-paced environment with strong prioritization and urgency

Strong understanding of financing schemes and installment calculation models

Excellent proficiency in Microsoft Excel and PowerPoint

High level of business English proficiency (written and verbal)

Solid knowledge of P&L management and accounting fundamentals

Highly analytical mindset with excellent problem-solving ability

Strong numerical aptitude and logical thinking skills

• Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here .